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OVERVIEW
OF SIGNIFICANT DECISIONS IN 2001
Hoffman v. Capital Cities/ABC, Inc., 255 F.3d 1180 (9th
Cir. 2001)
This case involved an appeal from a judgment by the District
Court in favor actor Dustin Hoffman. The District Court found
that the use of a doctored photograph of Dustin Hoffman in
Los Angeles Magazine violated his rights of publicity and
accordingly awarded both compensatory and punitive damages.
On appeal, Los Angeles Magazine argued that its use of the
photo was protected under the First Amendment. The Ninth Circuit
reversed the district court's judgment. The photograph was
not pure commercial speech. It was not used in a traditional
advertisement printed merely for the purpose of selling a
product. Viewed in context, the article, in which the photo
appeared, as a whole was a combination of fashion photography,
humor, and visual and verbal editorial comment on classic
films and famous actors. Any commercial aspects were inextricably
entwined with expressive elements, and so they could not be
separated out from the fully protected whole. Further, Dustin
Hoffman did not demonstrate by clear and convincing evidence
that Los Angeles Magazine intended to create a false impression
in the minds of its readers that when they saw the photo,
they were seeing plaintiff's body. All but one of the references
to the relevant article made it clear that digital techniques
were used to substitute current fashions for the clothes worn
in the original stills.
New York Times Company, Inc. v. Tasini, 121 S.Ct. 2381
(2001)
The New York Times, print and electronic publishers, challenged
the judgment of the United States Court of Appeals for the
Second Circuit that they infringed on the copyrights of respondent
freelance authors by placing authors' articles in electronic
databases available through the Internet. The Times asserted
it was protected by the reproduction and distribution privilege
accorded collective work copyright owners by 17 U.S.C.S. §§
201(c).
The Supreme Court, however, disagreed and upheld the decision
of the Second Circuit. It held that the databases reproduced
and distributed articles standing alone and not in context,
not as part of the collective work to which the author contributed,
or as part of any revision thereof, or as part of any later
collective work in the same series under §§ 201(c).
The authors had registered the copyrights for each article,
while the print publishers registered collective work copyrights
in each periodical edition in which an article originally
appeared. The electronic publishers' databases did not reproduce
and distribute the articles as part of either the original
edition or a revision of that edition. An article's mark of
origin did not mean the article was reproduced or distributed
as part of the periodical. Unlike microforms, the databases
did not reproduce articles as part of the collective work
or as part of any revision. Media neutrality protected authors'
rights to the extent the articles were presented individually
within the databases. The storage and retrieval systems effectively
overrode authors' exclusive rights. The electronic publishers
were not selling equipment; they sold copies of the articles.
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